United Country Auction Services
Over $350 million
Who: United Country has more than 100 affiliated local auction-centric offices with a network that includes over 3,000 websites and five magazines. The firm specializes in rural, lifestyle properties, including farms, ranches, timberland, mountain properties, and coastal real estate. “United Country Auction Services is a division of United Country Real Estate, the largest integrated traditional real estate and auction services company in the nation, with nearly 600 offices and 4,500 local professionals auctioneers, brokers, and agents,” explains company spokesman Stephen P. Kretsinger, Sr.
Where: Corporate headquarters are in Kansas City, where the marketing services team numbers over 50 staffers.
Why: Its marketing program features a continually updated database with over 450,000 profiled national buyers. Its websites generate more than 3 million visitors each month, from over 140 countries worldwide. The company serves all 50 states, plus Costa Rica and Mexico’s premier resort areas.
Wow: UC auction land sales grew by 128 percent in 2011 compared to 2010.
Download the digital version of The Land Report’s Summer 2012 edition for our third annual roundup of the nation’s leading auction houses.